The menopause market is fast-growing, but the category is plagued by visual clichés. Livve wanted to challenge this by launching a new a direct-to-consumer business.

We started by creating a brand with real stand out in its market – both in how it looks and what it says.

Next we developed a Shopify site that provides easy access to relief from menopause symptoms. This included creating a pre-consultation tool for data capture before customers carry out an online video consultation with one of Livve’s qualified pharmacists.

Finally we developed guidelines and social assets to bring the new brand to life in a clear and consistent way.

Livve were able to get to market faster than anticipated thanks to Northern Artillery’s repository of Shopify sections and modules. These allow a comprehensive website to be built efficiently and effectively. Their pre-consultation tool was built on top of Northern Artillery’s in-house product quiz tool. This populates multiple third-party applications with detailed customer data to help drive personalisation and marketing beyond the customer’s website user experience.